How To Find A Niche The Crowd Is Starving For by Elke Houghton

Published: 23rd October 2008
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How can you identify a starving niche? I believe there only are two real answers to that question.

The first possibility or answer is to actually find an untapped niche, a niche that nobody has found yet. It's not impossible to find a niche like that but it's not easy either. And the financial side of it may not be as lucrative because that market is rather small.

The second way of finding a starving crowd is to find a niche that's crowded. The bigger the crowd is, the better for you, because your slice of the pie will be much larger.

You can actually make money with either one of the niches, but guess which one is going to be the winner for you?

Yes, no question about it, it's the biggest crowded market you can find.

Have you guessed yet, which one is the biggest market of all with the hungriest crowd waiting for all the answers like 'what', and 'how'?

Yes, you guessed right! It's the 'make money online' and 'online opportunity seekers' niche. And don't worry about how huge this market or niche is. It's enough money in there for all of us who like to make money online.

If you are just starting out to find your niche and make money online, it's much easier to get started making money online by using the huge 'make money online' market.

There's a huge crowd out there waiting to make some money online. That's your market. Believe me; it's so huge it has millions left for each one of us who want to tap into this niche or market.

In this opportunity seekers market people spend money almost without thinking. They are so starved for information on how to make money online that they can't wait. They just buy.

It even happens over and over again that people buy the same product twice, because they are in such a hurry to make money online, that they forget they already have bought it. This is what has happened to me several times. Yes, I have to admit it!

Find your sub-niche in the biggest niche of them all. There are many categories in this huge niche.

For example: Affiliate Marketing, where you make your money with other peoples products. Or all the different marketing strategies and much more.

To find your niche within the huge market of making money online, you want to find some long tail keywords. These are keyword phrases with three words or more that do not get as many searches.

You want to find long tail keywords (keyword phrases) that will help you find niches with lots of searches but lesser competition.

A real benefit of finding this kind of keyword phrases is, that you will have a nice list of them to use for your marketing efforts.

The main point here is to find keywords that will drive enough traffic to your website and maximize your chance of profits.

Let's say you want to get into the lose weight market. This is a real huge market. Therefore you will need to find a niche within this market with lesser competition.

For example, a real chance to make huge profits in this big market would be 'how to lose weight over 5o' or 'over 40', or 'lose weight the natural way', or 'lose weight by eating what you like'.

In this market it's best to start out with a keyword like 'effortless'. This would be 'lose weight effortless' and so on.

A neat free tool to help you find some great keywords and phrases is With this tool you can find out how many searches your keyword gets.

This will help you find a niche within your big market that a lot of people are searching for. You need to look for terms that are giving you enough searches to profit from.

You also want to look for a page count of less than 5,000. And you also want to search for that keyword phrase in quotes ("").

Usually people will not search it this way. But it's a real quick shortcut with low enough competition. This will give you the possibility to compete.

It's a good idea to double-check the figures of your competition. Just don't use any highly competitive keyword phrases.

Here is another great and free tool that will show you the Google Page Rank (PR) for each result of your searches.

When you type in your keyword phrase it will show you 20 results on every page.

Below the result URL there is a small PR bar that shows you each result on the page. Usually any keyword term with about three top results have a PR less than 5 and with those you can dominate your niche market within a month or even less.

You can also install the bar. It will tell you the PR of each page you are pulling up.

There is some software out there you can Google for to find, that will actually help you find your competitors keywords they are using and profiting from and use them for yourself. This gives you a tremendous advantage over your competition.

Once you have done your research for about 20-30 low-competition keyword phrases in your niche, you are actually ready to build your mini site.

Or you want to just get yourself a domain name for the affiliate product you want to market and a hosting company. Then you re-direct your mini site to the affiliate program and you are done.

After you have found your niche you are actually ready for the big money. All you have to do now is to market your niche or product.

The marketing process isn't that hard either. Especially if you use article marketing! And it's free!

So, get started finding your niche the big crowd is starving for!

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